AI marketing tools in GHL just got smarter (8 new updates)

Table Of Contents

GHL adds smarter bots, voice tools, and email AI
Quick Summary – AI Marketing Tools at a Glance
Smarter AI Marketing Tools Now Built into GHL
How Agencies Are Using These AI Marketing Tools
Answering Real Questions About GHL's New AI Marketing Tools

GHL adds smarter bots, voice tools, and email AI

GoHighLevel just dropped a solid round of updates during Level Up Days, and they’re all focused on making AI marketing tools more practical for everyday use. This update brings new features that help users respond to leads faster, handle more tasks with less manual work, and run better campaigns without needing extra tools.

These changes matter because they give GHL users more control, more speed, and more flexibility. Whether you’re building workflows, managing inboxes, or trying to reach new leads, there’s something here to help you do it better.

AI Features and Other AI Marketing Tools

This GHL Level Up summary highlights 8 powerful AI marketing tools that help agencies automate conversations, qualify leads faster, and close more deals without lifting a finger.

👉Try GoHighLevel’s all-in-one platform for leads, clients, and marketing.

Quick Summary – AI Marketing Tools at a Glance

Purpose: This update gives GoHighLevel users a full breakdown of 8 new AI marketing tools designed to improve lead response, automate daily tasks, and save time across the board.

Why It Matters: Agencies can now respond faster, qualify leads with less manual work, and use smarter workflows powered by voice, image, and email automation.

What You Get: A flow builder for Conversation AI, bots that handle audio and image replies, outbound Voice AI calls, an AI email writer, a voice chat widget, a business card scanner, and custom AI agent integration.

Time to Complete: About 10–15 minutes to explore and test each feature in your GHL account.

Difficulty Level: Beginner to intermediate. Most tools are easy to enable and use right away, with no coding needed.

Key Outcome: Better client communication, faster follow-ups, and more automation options using built-in GHL AI marketing tools.

Smarter AI Marketing Tools Now Built into GHL

GoHighLevel just rolled out a fresh batch of AI updates focused on making everyday tasks easier. These tools help users write faster, respond better, and automate more with less setup. If you’re using AI marketing tools in your agency, these changes give you more options that are simple to use and easy to set up.

Conversation AI V3 – New Flow-Based Builder

Automate marketing, manage leads, and grow faster with GoHighLevel.

Try It Now!

This new builder lets you drag and drop your bot flow instead of working through long lists and menus. You can see the full path of the conversation, adjust replies, and test changes faster. It’s a cleaner way to manage how your bots talk.

GoHighLevel AI marketing tools – Conversation AI V3 – New Flow-Based Builder

Conversations AI – Bots Can Now Respond to Audio

Bots can now listen to audio messages and send a reply. It’s useful for leads who send voice notes instead of typing. You can enable this in the AI settings and add it to the inbox right away.

Conversations AI – Bots Can Now Respond to Images

Now bots can respond to photos sent in the chat. This works well for service-based businesses where people send pictures of their problem, product, or request. The bot reads the image and replies based on what it sees.

Email AI (Beta) – Smarter, Faster, More Creative

GHL’s email builder now includes a writing assistant that helps you draft subject lines and body copy. You still control the message, but it gives you a solid start so you’re not staring at a blank screen.

Voice AI Outbound Calling – Reach Leads in Seconds

This tool lets AI make a call as soon as a new lead comes in. It’s ideal for speed-to-lead situations where timing matters. You can set this up inside your workflows using a call action block.

Voice AI Chat Widget – Now Available in Labs

This feature adds voice input to the website chat widget. Visitors can press a button and talk instead of typing. It’s now available in Labs and can be turned on from your settings.

ghl-level-up-updates-summary-ai-features-custom-agents

AI Powered Business Card Scanner

The mobile app now lets you scan a business card and create a contact automatically. This is helpful at events where you collect cards and want to follow up without entering everything by hand.

Bring Your Custom Agents Into Ask AI

You can now add your own custom agents into the Ask AI feature. If you’ve trained a bot elsewhere or have a unique setup, this lets you use it right inside GHL without starting over.

ghl-level-up-updates-summary-ai-features-ask-ai-configuration

How Agencies Are Using These AI Marketing Tools

These updates are already making life easier for busy teams. Agencies are using the new AI marketing tools in practical ways that help save time, reduce manual work, and improve lead handling.

Let bots respond to images for quick support

Some leads send photos instead of writing out their problems. For example, they might share a product issue or a picture of their car. Now the bot can respond with helpful info without needing staff to review it first.

Speed up your email writing with Email AI

The new email writing tool helps with subject lines and body text. It gives you a solid draft to start with, so you can write your next campaign faster and stay on schedule.

Bring your custom agents into Ask AI

If you’ve built your own AI agent elsewhere, you can now plug it into GHL. This gives you more control while keeping everything inside the same system.

Answering Real Questions About GHL’s New AI Marketing Tools

Where is the new Conversation AI flow builder located?

It’s in the Labs section. Once turned on, you’ll find it under the Conversation AI tab in your account.

Can bots now reply to audio messages from leads?

Yes. Bots can listen to audio messages and respond if audio reply is enabled in your settings.

How do I make a bot reply to images?

You can turn on image handling in the Conversation AI settings. Just make sure the bot is trained to recognize what to look for.

Is the Email AI writing tool available to all users?

It’s still in beta and rolling out gradually. If it’s active in your account, you’ll see it inside the email builder.

Can I change what the Email AI writes?

Absolutely. It gives you a draft, but you can edit the subject lines and content before sending.

How do I use Voice AI to call new leads?

Add a Voice AI Call action to your workflow. Write a simple call script and choose when the call should happen.

Where can I find the voice chat widget?

You can find it in Labs. Once enabled, you can add it to your funnel pages or website.

Does the business card scanner only work in the mobile app?

Yes, it’s a mobile feature. Open the GoHighLevel app and use the scanner to turn business cards into contacts.

Can I use these AI tools inside sub-accounts?

Yes. Most tools work across sub-accounts as long as permissions and features are enabled.

Do these features use credits?

Some features, like Voice AI calls or advanced writing, may use credits. You can check your usage in the billing section.

Can I keep these tools hidden from clients?

Yes. You can control what features show up in each sub-account through the user permissions.

How do I add my own AI agents into GHL?

Go to Ask AI settings and use the custom agent option. You can link your existing bot using a URL or API key.

Do bots always respond correctly to images?

They do well with clear, expected images. For best results, train them with examples that match your use case.

Are these updates available in all regions?

Most features are rolling out globally. Check your account to see what’s live.

What if something doesn’t work as expected?

You can reach out to GHL support or check the Help Docs. If something feels off, send feedback so the team can take a look.

These AI marketing tools are built to help real businesses save time and stay ahead. They’re not just nice features, they solve everyday problems. Agencies who use even one or two will notice a difference. Try them out, see what fits your workflow, and share your feedback with the GHL team.

Scale Your Business Today.

Streamline your workflow with GoHighLevel’s powerful tools.

GHL Level Up Update Summary – AI Features and Other AI Marketing Tools