- Use GoHighLevel to bundle Marketplace apps into your SaaS offers and control how they’re installed and priced.
- Quick Summary – SaaS Resell Apps Essentials
- What’s New – Resell Marketplace Apps via SaaS Plans
- What’s Changed – Control, Pricing, and Automation
- Why It Matters – More Revenue, Less Tech Overhead
- Step-by-Step Setup for Agencies
- Pro Tips – Maximize Profit Without Confusion
- What This Means – More Value for Clients
- Results You Can Expect – Bundles That Sell Themselves
- FAQs About Reselling Apps with GHL
- Conclusion & Next Steps – Start Selling Smarter
Use GoHighLevel to bundle Marketplace apps into your SaaS offers and control how they’re installed and priced.
Agencies can now resell Marketplace apps directly in their SaaS plans using GoHighLevel. This new SaaS resell apps feature allows you to add third-party apps to your pricing tiers, control how they’re delivered, and automatically install them for new sub-accounts. It’s a practical way to offer more value with less setup.
The update focuses on flexibility. Agencies choose which apps to include, decide if the cost is passed to the client or absorbed, and set up everything once inside the SaaS Configurator. From there, GoHighLevel handles the installs every time a new client signs up.
This feature is designed for SaaS resell apps to be part of your core offer, not just something extra. Clients get access to premium tools as soon as they join, without needing to request or install them later. For agencies, this means fewer onboarding steps and more reasons to justify higher pricing.

With GoHighLevel’s new SaaS resell apps feature, agencies can bundle Marketplace apps into their SaaS plans, automate provisioning, and control pricing. The result is more value for clients and a reliable way to grow recurring revenue.
Quick Summary – SaaS Resell Apps Essentials
Purpose: Agencies can now add Marketplace apps directly into their GoHighLevel SaaS plans. When a new sub-account is created, the selected SaaS resell apps install automatically, saving time and keeping everything consistent.
Why It Matters: This saves time, keeps onboarding simple, and gives clients the tools they need without waiting or extra steps.
What You Get: Full control over which apps are included in each plan, which app tier is used, and how the app cost is handled.
Time To Complete: The setup takes about 10 to 15 minutes from the agency dashboard.
Difficulty Level: Easy to set up if you already use the SaaS Configurator.
Key Outcome: Cleaner onboarding and stronger SaaS plans that feel complete from day one, making SaaS resell apps easier to launch and manage.
What’s New – Resell Marketplace Apps via SaaS Plans
GoHighLevel has added a feature that lets agencies include Marketplace apps in their SaaS plans. This update makes it easier to turn third-party tools into part of your core offer. Agencies can now bundle these apps with their pricing plans and have them auto-installed when a client signs up.
It’s a simple way to make SaaS resell apps part of the product from day one. No extra steps, no back-and-forth. Just a clean setup inside the SaaS Configurator.
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Here’s what agencies can now do:
- Pick any Marketplace app already installed at the agency level
- Choose which SaaS plan tier includes the app
- Set whether the app installs automatically for new sub-accounts
- Decide if the app’s cost is included or passed to the client
This makes it easier to build stronger SaaS offers without extra tools or plugins. Clients get more value upfront, and agencies save time by skipping manual app installs.
It’s a practical update that gives agencies more flexibility in how they package and sell SaaS plans inside GoHighLevel.
What’s Changed – Control, Pricing, and Automation
Before this update, agencies using GoHighLevel had to install Marketplace apps manually for each sub-account. That process took extra time and made it harder to offer a consistent setup across all SaaS plans.
Now, the process is built into the SaaS Configurator. Agencies can manage which apps are included, how they are priced, and when they install.
Here’s what’s different:
- Marketplace apps can now be part of your SaaS plans
- You choose the pricing tier for each app
- New sub-accounts get the apps installed automatically
- You decide if the app cost is included or passed to the client
This makes it easier to package everything in one place. You no longer have to add apps after the fact or adjust each account manually. It also gives more control over how your SaaS resell apps are priced and delivered.
For agencies, this means less setup work and a more professional experience for clients right from the start.
Why It Matters – More Revenue, Less Tech Overhead
Agencies that sell SaaS plans through GoHighLevel often look for ways to offer more without adding extra work. This update gives them exactly that. By including Marketplace apps in SaaS plans, agencies can now deliver more value without needing to set up each account by hand.
The apps install automatically based on the plan settings. After you set it up in the SaaS Configurator, it works on its own for every new sub-account. This makes managing SaaS resell apps simple and hands-free.
Here’s what this means in practice:
- Clients get useful tools right away, no extra steps needed
- Agencies can show clear differences between plan levels
- Manual app installs are no longer part of the onboarding process
- Every client starts with the same tools, making support easier
- Premium pricing becomes easier to explain and justify
This update gives more control to agencies that offer SaaS resell apps. It keeps things simple on the backend while giving clients a better experience up front.
Step-by-Step Setup for Agencies
Getting started with SaaS resell apps inside GoHighLevel is simple. Once the right apps are installed at the agency level, you can connect them to your SaaS plans and let the platform handle the rest.
Follow these steps to set it up:
Step 01 – Access the Main Menu in GoHighLevel
- The main menu on the left side of your screen includes all the main areas you work in when using GoHighLevel (GHL).
1.1 Click on the Saas Configurator menu item to access the Plans & Pricing section.
- You’ll now be in the Saas Configurator section, where you can access the Plans & Pricing tab from the top menu.
1.2 Click the Plans & Pricing tab.
- You should now see the Plans & Pricing dashboard, where a list of all created plans is displayed.
1.3 Click the + Add Your Plan button.
- This button is located in the upper right corner of the Plans & Pricing dashboard.

Step 02 – Configure Your New Plan
- You should now be in the Create Your Plan Configuration section.
2.1 Fill out all the required steps to set up your plan.
2.2 Click the Marketplace app subsection after completing the initial steps.
- This is the sixth step in creating the plan.
2.3 Click the + icon on the right side of an app.
- A pop-up will appear where you can set the price and confirm the inclusion.
2.4 Click the edit icon to update the app price or the delete icon to remove the inclusion.

Step 03 – Finalize and Save Your Plan
- Once you have completed all the steps, the Finish button will appear in the lower right corner of the settings dashboard.
3.1 Click the Finish button to complete the setup.
- Your newly created plan will now be added to your SaaS Plans list.

This setup only takes a few minutes, but it adds lasting value to your offer. It also keeps your SaaS resell apps fully aligned with the rest of your GoHighLevel plans.
Pro Tips – Maximize Profit Without Confusion
Adding SaaS resell apps to GoHighLevel plans can make your offers stronger, but it only works if the setup is clear and intentional. A few small adjustments can help agencies deliver more value and avoid confusion later.
Here are some simple ways to get the most from this feature:
- Choose apps clients already ask for. Start with tools your clients know. If they often need appointment scheduling or review systems, include those in your lower-tier plans first.
- Use different apps to separate your plans. Add basic tools to entry-level plans and keep premium tools for higher-priced plans. This helps clients see the difference and makes upgrades easier to explain.
- Make the offer easy to understand. Update your pricing pages or welcome emails to clearly list which apps come with each plan. Clear communication upfront saves time later.
- Walk new clients through the apps. A short video or guide can show clients how to use the included tools. This makes onboarding smoother and reduces questions.
- Review what’s working and adjust. Check which apps are actually being used. If something is not adding value, replace it with a better option or remove it from the plan.
Agencies offering SaaS resell apps should treat each tool like part of the product, not an afterthought. When done right, this approach keeps your plans useful and your support team free from setup requests.
What This Means – More Value for Clients
SaaS resell apps inside GoHighLevel help clients get started faster. When apps are included in the plan and installed automatically, new users do not have to wait or figure things out on their own.
Everything is ready the moment they log in. That small detail can make a big difference in how clients view your service.
Here is what your clients will notice:
- The tools they need are already there
- They can begin using the product without any extra steps
- They save time and avoid tech frustration
- The setup feels complete, not half-done
- They are more likely to stay and use what they paid for
This approach gives clients a better first experience and helps them trust your offer from the start. It also gives agencies more time to focus on growth, not support.
By including SaaS resell apps directly in GoHighLevel plans, agencies make their product easier to use and more useful from day one.
Results You Can Expect – Bundles That Sell Themselves
When agencies add SaaS resell apps to their GoHighLevel plans, they create packages that are easier to sell and support. The setup takes less time, and clients get the tools they need right away.
Instead of explaining add-ons or doing manual installs, agencies can point to one clear bundle. That makes the value easier to see and pricing easier to understand.
Here’s what agencies can expect:
- Clients spend less time waiting for tools to be added
- Onboarding moves faster since apps are already in place
- Higher-tier plans feel more complete and easier to upgrade into
- Support teams answer fewer setup questions
- Plans stay consistent across every new account
This approach also helps with retention. When clients get a working system right away, they feel more confident in what they bought. That trust builds over time and leads to longer relationships.
Including SaaS resell apps in your GoHighLevel plans gives your agency more control and gives your clients a better start.
FAQs About Reselling Apps with GHL
Before using SaaS resell apps in GoHighLevel, many agencies want to know how the setup works. Here are a few common questions with clear answers to help you plan.
This setup gives agencies more control over how they offer SaaS resell apps, while keeping things simple for the client.
Conclusion & Next Steps – Start Selling Smarter
This new update in GoHighLevel makes it easier for agencies to include SaaS resell apps in their plans. It takes something that used to be manual and turns it into part of the normal setup.
Now, instead of adding tools one by one, agencies can build stronger plans that include the apps clients actually use. The process runs in the background and keeps everything consistent.
Here’s a simple way to get started:
- Look at the apps you already have installed
- Pick the ones that make sense for your clients
- Go into the SaaS Configurator and choose which apps go with each plan
- Set up the billing and turn on auto-install
- Save your changes and test it with a new sub-account
Adding SaaS resell apps to GoHighLevel plans does not require a full rebuild. It only takes a few steps, and it helps both the agency and the client from the start.
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