Customize Your Payment Link Branding Colors with GHL’s Latest Update

Your Payments, Your Brand: GoHighLevel Unleashes Full Customization for Payment Links

Okay, let’s be real for a second. You’ve busted your butt building an amazing brand. Your ads? Killer. Your content? Top-notch. Your funnels? Absolute machines. But then… the payment link. You know the one. That bland, generic page that just pops up. Like, poof! All your hard work, all that unique vibe, just gone. That’s where payment link branding comes in. Does anything scream “unprofessional” louder than a boring, unbranded checkout? It’s like throwing a killer party but making your VIP guests pay at some rusty old gate. Just doesn’t sit right, does it?

Every single time someone touches your business, it matters. Every single one! So why in the world would the most important step—the actual payment—be any different? With strong payment link branding, that final touchpoint becomes a trust booster instead of a brand killer. What if your payment links could be more? Like, a direct extension of your brand’s personality. What if they actually reinforced your message, building stronger relationships with every single dollar spent? Listen, that’s not some fancy extra. That’s just smart business. Pure and simple.

GoHighLevel just dropped an update that puts serious power in your hands. You can now yank those plain payment links into line. Transform them. Make them powerful brand assets. That’s the power of payment link branding—it lets your checkout speak your brand’s language. This means every transaction from here on out? It’s gonna perfectly echo your unique identity. Your customer’s journey just got a whole lot smoother. And way more professional. Yeah, it’s a big deal.

GoHighLevel's Payment Link Branding feature

What’s New: Customize Your Payment Links 

Seriously, this update? It’s a total game-changer for your online presence. Payment links aren’t just for taking money anymore. Nope. They’ve had a massive visual overhaul! Now, whether you’re closing a big deal or selling your latest product, your links can totally reflect your brand’s vibe. Right down to the colors, the buttons, even your logo. This is payment link branding like you’ve never seen it before.

  • Brand Board Integration: This is your “set it and forget it” button for consistency. Got your Brand Board dialed in within GoHighLevel? (If not, trust me, go do it. It’ll save you so much time later!). Well, now? You just click. And bam! Your existing Brand Board settings—your logo, those signature colors, even specific button shades—they all automatically apply to your payment links. Instant brand harmony across the board. No fuss. It just works.
  • Custom Theme Builder: You like to fine-tune things, right? Get them just so? The “Choose Theme” option is your new best friend. Here, you get to manually set custom background colors and button colors. Pick exactly what lights up your brand’s personality. And the best part? You see a live preview instantly. No more guessing. No more crossing your fingers. You can tweak it until your payment link branding is absolutely perfect. Every single time.

Why This Matters: The Power of On-Brand Payments

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Still wondering if a branded payment link really moves the needle? Oh, believe me, it absolutely does! Every single time a customer interacts with your business, their opinion of you shifts a little. Strong payment link branding isn’t just a cosmetic upgrade; it’s a seriously smart move that builds real trust.

  • Boosts Professionalism and Trust: When a customer clicks your payment link and sees your brand colors, your logo, and a consistent design? It screams “legit.” It builds instant credibility. They feel safer. More secure. That confidence? It can actually make them hit “buy” a whole lot faster.
  • Strengthens Your Brand Identity: This goes way beyond just getting paid. This is about an experience. Every interaction, especially at the point of sale, actively reinforces your unique visual language. Consistent branding helps folks remember you. Helps them recognize you. And it builds a deeper, more lasting connection to your business.
  • Smoother Customer Experience: Just imagine: a customer journey where everything feels connected. Seamless. Branded payment links zap away any jarring moments. They cut out friction. They boost confidence. A good-looking, professional payment page can actually make the whole buying process feel easier and way more enjoyable for your customer. Less abandoned carts, more happy buyers. It’s a win-win.
  • More Versatile in Marketing & Sales: And get this: you can now confidently drop these branded links anywhere. In your funnels. In your emails. Even shoot them out via SMS messages. Your brand voice stays consistent. Through the entire customer journey. From that very first click, all the way to the final “thank you.” That’s consistent polish, delivered.

How to Implement: Step-by-Step Customization Guide

Alright, enough jaw-jacking. Time to get your hands dirty! You’re probably itching to unlock these new branding powers, right? Good news: it’s surprisingly straightforward. This section will walk you through exactly where to go in GoHighLevel. Plus, the super simple steps you need to take. We’re going to transform those dull, plain payment links into powerful extensions of your brand. Get ready to make those payment pages absolutely shine!

Here’s how to get your payment links looking sharp:

To start, make sure you are logged in to your GoHighLevel sub-account.

Step 01 – Access the Payments Section in GoHighLevel

The Main Menu on the left side of your screen has all the main areas that you work in when using GHL.

1.1 Click on the “Payments” menu item.

  • Access the “Payments” section of GoHighLevel.
    • You’ll now be in the “Payments” section of GHL, where you can access the “Settings” section from the top menu.

1.2 Click on the “Settings” tab.

  • This is where you will manage all your payment configurations, including payment link branding.
Access Payments menu

Step 02 – Locate Payment Link Customization 

2.1 Once in Payment Settings, look for the “Payment Link Customization” section.

  • This dedicated area allows you to infuse your brand’s personality into every payment link you create.
Payment Link Customization in Settings

Step 03 – Choose Your Payment Link Branding Style

GoHighLevel offers two powerful ways to brand your payment links:

3.1 Option A: Custom Theme Builder (For Detailed Customization)

  • If you prefer to fine-tune your payment link branding, select the “Custom Theme” option.
    • Here, you can manually set the following:
      • Custom Background Colors: Choose specific background colors for your payment links to match your brand.
      • Custom Button Colors: Select the colors for the buttons on your payment links.

3.2 Option B: Brand Board Integration (For Consistent Branding)

  • If you have already set up your Brand Board in GoHighLevel, choose the “Brand Board” option for quick and consistent payment link branding.
  • Clicking this option will automatically apply your existing Brand Board settings, including:
  • Your logo
  • Your core brand colors
  • Your button shades

3.3 After making your desired changes to your payment link branding, click the “Save” button.

Custom Theme for Payment Link Branding
Using Brand Colors for Payment Link

Step 04 – See Your Payment Links in Action

4.1 To see your new payment link branding, navigate back to the “Payment Links” tab.

  • This will allow you to create a new payment link and preview your customizations.

4.2 Click the button to create a new payment link.

  • You will see a live preview of your payment link, allowing you to review and adjust your payment link view until it is exactly as you want it.
Create new Payment Link
Payment Link Branding view

Once you save, your new theme goes live. And here’s the best part: it’s not just for new links. All your existing payment links will automatically update to reflect your shiny new branding! That’s consistency, activated.

Results You Can Expect

So, you’ve just supercharged your payment links with your brand’s unique flair. What’s the real payoff for your business? This isn’t just about looking good; it’s about hitting your goals. It’s about impact.

  • Seamless Brand Experience: No more jarring leaps from your sleek marketing to a generic checkout. Your customer’s entire journey will feel connected. Unified. Every step, from finding you to buying from you, will scream your brand. That builds confidence. Big time.
  • Professional, Trustworthy Image: Let’s face it: first impressions are everything. A branded payment link instantly makes you look more professional. It tells clients you’re serious. You’re trustworthy. And you care about every little detail. That can seriously boost their confidence in buying from you.
  • Smoother Sales Process, Fewer Drop-Offs: When your payment links look great and feel secure, the whole buying experience just flows. Customers are more likely to complete a purchase when they feel connected to a consistent, professional brand. This small change? It can genuinely reduce abandoned carts and actually increase your conversion rates. Period.

Conclusion 

So, there you have it. GoHighLevel’s latest update isn’t just a tiny tweak. No way. It’s a powerful tool, handed directly to you. It’s designed to help you strengthen your brand. Build massive trust with your audience. And streamline your sales process like never before. By letting you seamlessly brand your payment links, you’re not just making them look better. You’re making every single transaction an undeniable extension of your unique identity. And that’s priceless.

Don’t sit on this! Jump into your GoHighLevel account today. Explore these new customization options. Seriously, start transforming your payment links into the powerful brand assets they were always meant to be.We’re always stoked to see how you’re putting these new features to work! How will you use this new payment link branding feature to enhance your unique brand presence and elevate your customer experience? Drop a comment below and share your ideas! We’re listening!

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