AI Funnel Builder in GoHighLevel: Launch Funnels in Minutes

The AI Funnel Builder is GoHighLevel’s fastest way to create funnel pages without starting from a blank screen. Instead of manually designing layouts and writing copy from scratch, the AI Funnel Builder generates a complete, editable page from a guided setup or a simple written prompt.

It lives directly inside the Funnels and Websites builder you already use. There’s no new tool to learn and no separate interface. You work in the same builder, now enhanced with AI that creates layouts, copy, images, and structure in one pass while keeping full manual controls available.

The AI Funnel Builder currently generates one page at a time, but each page starts from a strong conversion-focused foundation. Nothing is locked. You can adjust spacing, fonts, colors, and sections manually, then ask the AI to refine copy or visuals without leaving the page. The result is a faster, smoother workflow where AI handles the heavy lifting and you stay in control of the final outcome.

The biggest win with an AI Funnel Builder is speed. Funnels that used to take hours to plan, design, and write can now be launched in a fraction of the time. For agencies juggling multiple clients, that time savings compounds quickly.

Instead of guessing layouts or rewriting the same copy over and over, the AI gives you a strong starting point that’s already structured for conversions. You stay focused on refinement instead of setup.

Here are the core benefits agencies and marketers see right away:

• Launch funnels and websites up to 10 times faster compared to manual builds
• Generate copy, layouts, and images automatically from a prompt or guided setup
• Reduce guesswork with niche-specific structures that follow proven conversion patterns
• Make fast revisions using AI chat instead of digging through builder menus
• Keep full manual control over spacing, fonts, colors, and sections at all times
• Start every page with SEO-ready meta titles, descriptions, and image alt text
• Maintain consistent quality and branding across multiple client funnels

The built-in SEO support removes another common bottleneck. Instead of forgetting metadata or rushing it at the end, every page is created with search visibility in mind. You can review and fine-tune the suggestions, but you are never starting from zero.

For agencies, this creates consistency at scale. Funnels look more polished. Copy stays aligned with the offer. Delivery times shrink. Whether you’re building for one client or rolling out funnels across multiple niches, the AI Funnel Builder helps you move faster without sacrificing control or quality.

The AI Funnel Builder has received several behind-the-scenes improvements that make page generation more consistent, more professional, and easier to work with. These updates don’t change how you use the builder, but they noticeably improve the quality of what the AI produces.

Here are the most important enhancements and capabilities working together inside the AI Funnel Builder:

• Improved AI guidance for more predictable, professional page generation
• Rich text support across headings, paragraphs, lists, and content blocks
• Better spacing and margin rules for card-style layouts
• Clearer section rules for navigation menus and footers
• Consistent button styling using your primary brand color
• Improved mobile spacing with better readability and touch targets

Within these improvements, several core capabilities stand out because they directly affect how fast and how well you can build pages.

Assist Mode is designed for speed and simplicity. It walks you through a guided setup where you choose your industry, funnel goal, audience, language, tone, and layout style. The AI then generates a complete, editable draft that includes copy, images, and color themes. This mode is ideal when you want to move fast or hand funnel creation off to a team member with less design experience.

Build Mode is built for flexibility. Instead of a wizard, you type exactly what you want. You can describe the funnel structure, page sections, and even specific elements you need. The AI uses that description to build the layout and placeholder content. This is best for experienced marketers who want control without starting from scratch.

One of the biggest advantages is how AI and manual settings work side by side. The AI chat panel stays open while traditional builder controls remain available. You can adjust spacing or brand colors manually, then ask the AI to rewrite copy or refine images without switching screens.

You can also import designs from any public URL, image, or screenshot. The AI analyzes the visual structure and style, then recreates it as a HighLevel page. This makes it easy to stay on-brand or rebuild inspiration pages quickly.

Finally, SEO is baked in. The AI automatically generates meta titles, descriptions, and image alt text using keyword-rich suggestions. Every page starts with a solid SEO foundation before you ever publish.

Mastering the Funnels & Websites AI feature allows you to build professional pages in a fraction of the time. This guide walks you through the setup and generation process so you can start using Funnels & Websites AI effectively within your account.

Go to the left-hand sidebar, look all the way to the bottom.

1.1 Click on the gear icon ⚙️ labeled “Settings.”

You’ll now be in the main Settings dashboard, where you can access:

• Business Info
• Billing
• My Staff
• and more.

To use the new AI tools, you must first turn them on within the Labs section of your Agency View.

2.1 Click on the “Labs” menu item on the left sidebar.

2.2 Click the Sub-Account tab

2.3 Search the feature in the Labs page.

• Type “Brand New Funnel AI & Website AI” into the search field to find the specific update.

2.4 Click the Activate Feature button.

Once the feature is active, you need to choose which specific sub-accounts can use it.

3.1 Scroll through the list of sub-accounts shown under the feature settings.

• You can select individual accounts or use the “Select All” option if you want everyone to have access.

3.2 Click the “Save” button.

After enabling the tool, you need to go into a sub-account to start building.

4.1 Click on the “Sites” menu item in the main left-hand menu.

4.2 Click on the “Funnels” tab located at the top of the screen.

4.3 Click the “+ New Funnel” button.

• A pop-up will appear with different creation options.

Choose the AI-powered method to begin your design process.

5.1 Select the “Funnel AI (beta)” option from the list.

• This opens the mode selector specifically for the Funnels & Websites AI tool.

5.2 Click the “Continue” button.

Now you can provide the AI with details to build your page.

6.1 Choose between “Assist” or “Build” mode.

• Assist mode provides a guided setup with specific questions.
• Build mode allows you to type in a free-form description of what you need.

6.2 Complete the wizard steps or enter your text description.

• Be as clear as possible about your industry and your goal for the best results.

6.3 Click the “Generate” button.

• The AI will now create the layout, copy, and images for your page.

Once the page is generated, you can make final adjustments to ensure it looks perfect.

7.1 Use “Chat Mode” to edit your page.

• You can ask the AI to change specific images, rewrite headlines, or adjust the layout on the fly.

7.2 Open the page settings panel to review SEO suggestions.

7.3 Click the “Publish” button.

Your new funnel page is now live and ready to collect leads.

The AI Funnel Builder works best when you treat it like a smart assistant, not a replacement for strategy. A few small adjustments in how you use it can dramatically improve your results.

Here are some practical tips to get more value out of the AI Funnel Builder:

• Use Assist Mode for first drafts and Build Mode for refinements or advanced layouts
• Edit AI-generated content instead of regenerating from scratch whenever possible
• Lock in brand colors and fonts early before asking the AI to refine copy
• Use AI chat for micro-edits like headlines, CTAs, and tone adjustments
• Import inspiration pages to stay on-brand instead of copying layouts manually
• Review mobile spacing early to avoid last-minute layout fixes
• Always review SEO metadata before publishing, even if it’s auto-generated

One common mistake is over-designing too early. Let the AI create a solid foundation first. Then refine what matters most, like messaging clarity, calls to action, and form placement. This keeps builds fast and focused.

When used correctly, the AI Funnel Builder becomes a repeatable system. You move faster, make fewer layout mistakes, and deliver consistent results across every funnel you build.

For agencies, the AI Funnel Builder changes how fast work gets delivered. When funnels and websites take minutes instead of hours to build, client onboarding speeds up and project timelines become easier to manage.

Instead of long build cycles, you can launch quickly and refine based on real feedback. That shortens time to value for clients and creates a smoother delivery experience.

The AI also raises your baseline quality. Pages start with clean layouts, consistent spacing, and conversion-focused structure. Even before heavy customization, the output looks professional and polished.

Here’s what that means in day-to-day agency operations:

• Faster funnel and website delivery without adding staff
• More predictable timelines across client projects
• Less reliance on designers for first drafts
• Easier delegation using Assist Mode
• Cleaner workflows from build to optimization

For businesses building their own funnels, the benefit is simple. You spend less time designing and more time refining your message. Testing offers, updating copy, and launching pages becomes easier and faster.The AI Funnel Builder doesn’t replace strategy. It removes friction. Used correctly, it helps agencies and businesses scale output while keeping quality high.

Below are common questions agencies and marketers ask when using the AI Funnel Builder inside GoHighLevel. These answers are written to help you move faster and avoid early confusion.

The AI Funnel Builder is one of the most practical updates GoHighLevel has released for agencies and marketers who want to move faster without losing control. It removes the slowest parts of funnel and website creation while keeping full access to manual editing and design settings.

By combining AI-generated layouts, copy, images, and SEO with traditional builder controls, Funnels & Websites AI gives you a faster way to launch and iterate. You decide when to use Assist Mode for speed or Build Mode for precision, all inside the same workflow.If you haven’t tried it yet, start small. Enable the feature in Labs, build a single page, and refine it using AI chat and manual controls. Once it clicks, you’ll see how much easier it becomes to launch, test, and scale funnels for your business or your clients.