Email Review Requests: Add Multiple Links in One Email

Until now, GHL’s email review requests limited you to just one platform per message. If your customer didn’t want to leave a review on Google, tough luck. That’s over.

With this update, you can now insert multiple email review requests platform links in one email, giving your customers options—and you more chances to land that 5-star review.

Here’s what’s brand new:

• Multi-link support: Add review buttons for Google, Facebook, Yelp, and any others you’ve connected.
• Custom CTAs for each platform: Tailor each button’s text to match the vibe of the platform. Example: “Leave a Google Review” vs. “Share on Yelp.”
• GBP flexibility: If you’ve got more than one Google Business Profile connected to a location, you can now choose which one the review goes to.
• Auto-population: The Review Links component will now auto-load all platforms currently connected for that location.
• Link validation built-in: The system flags missing or broken links so you don’t send out a busted email.

It’s a small change that delivers massive flexibility. Your customers get options. Your emails get cleaner. Your reviews go up.

Ready to customize every review request like a pro?

This isn’t just a new button or toggle—it’s a full-on upgrade inside the Reputation Email Builder.

Here’s what’s different now when you go to create or edit a review request email:

• New Review Links Component: This drag-and-drop widget lets you manage all your connected review platforms in one place. You’ll see Google, Yelp, Facebook, and more automatically loaded in.
• Link Selection Made Simple: You can now select or unselect which platforms show up in your email, depending on your audience or campaign strategy.
• Reorder With Drag & Drop: Want Google first, Yelp second? You got it. Drag and drop to control the link sequence for maximum impact.
• Delete Easily: If a platform doesn’t fit the campaign, just remove it from the list. Clean and clutter-free.
• Custom CTA Fields for Each Platform: Instead of a generic “Leave a Review” button, now you can say exactly what fits each channel—like “Give us 5 stars on Google” or “Shout us out on Facebook.”
• Google Business Page Targeting: For businesses with multiple GBP pages, you can now choose the exact location each review link points to.

This all happens under:
Reputation → Email Requests → Create New or Edit → Review Links Section

Everything you need is right there—no need to leave the editor or manually drop in URLs.

GHL has made this workflow agency-friendly, client-proof, and conversion-focused. It’s never been easier to tailor your review emails to fit every brand and every customer.

Here’s the deal: most email review requests flop because they make customers work too hard. One link, one option, one shot. If your customer doesn’t like that platform or can’t log in, they’re gone—and your review is too.

This update changes all of that.

By giving customers multiple review platform choices in one email, you eliminate friction from the process. And in digital marketing, friction is death.

Here’s why this matters:

• Letting customers choose where they leave a review makes a difference. When it’s easy and familiar—like tapping Google or Facebook—they’re way more likely to do it.
• Modern Reputation Strategy: Businesses need reviews on more than just Google. This lets you spread reviews across platforms strategically to improve online visibility and credibility.
• Better UX, Better Results: Personalized CTAs and platform-specific links feel more natural and relevant to customers. No more generic buttons or confusing copy.
• Supports Omni-Channel Marketing: You can now align your review strategy with other campaigns running on different platforms—driving traffic and trust where you need it most.

And for agencies?

It’s a dream. No more building different email review requests for different platforms. Just plug in the links, tweak the CTAs, and hit send. Review requests at scale—customized, fast, and effective.

The best part? You don’t have to set anything up. This feature is fully integrated into the email editor, so you can start adding multiple review platforms to your emails right now.

Go into the Reputation area of your account, click on Email Requests, then either create a new message or open one you’ve already made.

Scroll through the email editor’s sidebar, find “Review Links,” and drag it into your email like any other content block.

All review platforms already connected to your GHL location (Google, Facebook, Yelp, etc.) will automatically appear. No manual linking needed.

You’re in control here—turn off any review links that aren’t a good match for this email.

Reordering the links is easy—drag them into whatever order works best, like putting Google up front.

Click into the CTA fields and enter platform-specific calls to action like:

• “Review us on Google”
• “Share your thoughts on Facebook”
• “Rate us on Yelp”

Use the preview to see exactly how your email looks. GHL will catch any broken or missing links so you don’t have to.

Once everything looks good, save your changes. Then either fire it off right away or set it to go out later.

Now that you’ve got multiple email review requests live inside your emails, let’s talk strategy. Because simply dropping in a few buttons isn’t what separates good campaigns from great ones.

Here’s how to level up your email review requests and squeeze every drop of value from this feature—especially if you’re running this at scale for clients.

Tip 1: Prioritize Google First for Local SEO
Most agencies will want to nudge customers toward Google first. Drag it to the top of the list—users are more likely to click the first link they see. That means more Google reviews, which means better local rankings.

Tip 2: Customize CTAs for Tone + Context
Don’t use the same copy across all buttons. “Review us on Google” might work fine, but “Shout us out on Facebook” feels more native. Tailor CTAs to the vibe of the platform—and the customer.

Tip 3: Match Platforms to Your Audience
Know your demo. Gen Z might trust Facebook less and lean into Yelp. Boomers? They’re sticking with Google. Include what matters to your customers, not just what looks good in your builder.

Tip 4: Segment Based on Behavior or Location
Use Smart Lists and dynamic content to segment customers by location or previous platform usage. You can customize which review platforms show up based on past engagement or region.

Tip 5: Use Automation to Trigger email review requests
Want it to run on autopilot? Set up a workflow so emails send after things like appointments, purchases, or ticket resolutions—no extra effort needed.

Tip 6: Monitor CTA Performance Over Time
Use link tracking or pair this with UTMs in your links to see which platforms are actually getting clicks. Over time, you’ll know exactly where to focus your review strategy.

For agencies, this opens the door to white-labeled review growth services with little effort and big return.

Once this goes live, expect a bump in your review count—and fewer questions hitting your support inbox. Giving people an easy way to leave feedback where they’re most comfortable takes out the guesswork and frustration.

Here’s what agencies and businesses can expect when using this feature:

Higher Response Rates
When customers see familiar platform options, they’re more likely to click. That means more reviews with less effort.

Better Review Distribution
Google reviews are great—but a strong presence on Facebook and Yelp builds credibility too. With this feature, you can diversify your reputation footprint.

Streamlined Workflows for Agencies
No more building three versions of the same email for each review platform. One email. All links. Full customization. Done in minutes.

Happier Clients, Fewer Questions
The built-in error validation and dynamic link loading reduce human error. That means less back and forth with clients about why their email review requests didn’t work.

Systematized Reputation Strategy
Combine this with automation, segmentation, and cloning—and suddenly, review generation becomes a repeatable, scalable service you can offer every client.

This is the kind of low-effort, high-impact feature that makes GHL such a powerhouse for agencies. And if you implement it right, you’ll see results that speak for themselves—on every review site that matters.

If you’ve ever felt boxed in by single-platform email review requests, this update is your way out. GoHighLevel just gave you the tools to make email review requests more flexible, more personal, and way more effective.

Now you can:

• Add multiple review platforms in one shot
• Customize every CTA to match the channel and tone
• Drag, drop, and reorder for maximum engagement
• Preview, validate, and send with full confidence

And all of it happens inside the same Email Builder you already use.

This isn’t just a shiny new feature—it’s a strategy enhancer. Whether you’re running local SEO campaigns, managing a dozen sub-accounts, or just trying to improve your own business’s reputation, this update makes it stupid-easy to ask for reviews the right way.

So don’t wait. Build your first multi-platform review email today, and start stacking 5-star reviews like a pro.